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The commercial will air at the beginning of the third quarter of {{wp|Super Bowl 50}} on Feb. 7, 2016. It will also be featured in the {{wp|CBS}} special ''Super Bowl's Greatest Commercials'' on Feb. 2, 2016 at 8 p.m. ({{wp|Eastern Time Zone}}), which will also include a behind-the-scenes look at the making of the commercial. | The commercial will air at the beginning of the third quarter of {{wp|Super Bowl 50}} on Feb. 7, 2016. It will also be featured in the {{wp|CBS}} special ''Super Bowl's Greatest Commercials'' on Feb. 2, 2016 at 8 p.m. ({{wp|Eastern Time Zone}}), which will also include a behind-the-scenes look at the making of the commercial. | ||
It was made by [http://omeletla.com/ Omelet], a {{wp|Los Angeles}}-based creative agency, and shot in {{wp|Rio de Janeiro}}. | It was made by [http://omeletla.com/ Omelet], a {{wp|Los Angeles}}-based creative agency, and shot in {{wp|Rio de Janeiro}}. | ||
The commercial includes a number of hidden Pokémon references. The {{bp|It's Super Effective (podcast)|Pokémon Podcast}} have compiled a list of all the ones they could find [http://pkmncast.com/news/2016/1/25/hidden-secrets-in-the-pokmon-super-bowl-commercial here]. | The commercial includes a number of hidden Pokémon references. The {{bp|It's Super Effective (podcast)|Pokémon Podcast}} have compiled a list of all the ones they could find [http://pkmncast.com/news/2016/1/25/hidden-secrets-in-the-pokmon-super-bowl-commercial here]. |